Visionary UX that drives productivity and growth

For over 20 years, Aminda's UX architects have created innovative business-critical enterprise and consumer solutions that evelate the user's experience.

Digital Banking
Loan Origination & Servicing

Consumer/B2B - Mobile, Web

Our Principal Director led AgFirst's seven-member UI/UX team in providing strategic research and tactical design services for the company's complete product suite, including consumer banking apps, affiliated bank admin platform, consumer resource center and DotComm Awards 2023 Gold Winner corporate website.

Banking
Enterprise Surveillance 

Enterprise - Mobile, Web

Aminda's Principal Director managed the design of Deutsche Bank's five enterprise surveillance applications, remotely leading a four-member UX and visual design team supporting multiple business partners across agile development teams.

Private
Wealth Management 

Consumer- Mobile, Web

Aminda partnered with SapientRazorfish to provide exceptional UX/visual design leadership for their priority Goldman Sachs account, supporting the complete re-design of the client's Private Wealth Management responsive mobile/web application.

Multi-Channel
Conversational/Personal AI

Consumer - Mobile, Web, Voice

Aminda's architects have designed and implemented a neuro-symbolic AI system that captures user's knowledge and information via conversational and graphical interfaces, providing automatic organization and secure data sharing between connected users.

Personal AI
for Spiritual Insights

Consumer - Mobile, Web

Designed and implemented by Aminda's AI and UX experts, the first application of the Digie technology platform incorporates OpenAI GPT's generative AI capabilities to provide spiritual insights and personal guidance through dialogue with selected divine entities.

Personal AI
Travel Advisor 

Consumer/e-Commerce - Mobile, Web

Aminda architects are leading the AI architecture and design of a new AI service that instantly curates travel plans based on each traveler's personal interests and travel goals. Applying in-depth knowledge of Digie's genarative AI with lean design principles, Aminda iteratively designed, user-validated and implemented this innovative service.

Consumer Healthcare
Platform

Consumer/e-Commerce - Mobile, Web

Our Principal Architect directed NTT Data's 5-member UX team to deliver a long-term strategic vision for their consumerism division's healthcare and insurance benefits digital platform, along with critical tactical designs to support new client engagements.

Bond Research
& Monitoring

Enterprise - Web

When Lazard needed a bond research platform to satisfy the unique needs of both traders and executive bankers, Aminda leveraged its iterative design approach to guide the stakeholders to a solution that eliminated their roadblocks, simplified business processes and increased their daily performance.

Expenses Management
& Invoicing

B2B - Web

When Expense Consulting needed a complete web solution to support their established consulting business, Aminda created a holistic strategic vision that guided their transformation into a scalable business, leveraging conceptual models, customer journeys, and Lean Startup principles.

Innovative Trading
Ops Platform 

Enterprise - Web, Desktop

Aminda used strategic design thinking to lead the creation of a business-critical operations platform that met the needs of a diverse user base, and in the process established design patterns that now served as a company standard across multiple enterprise solutions.

Sales Desk
Ticketing Portal

Enterprise - Web, Desktop

Leveraging design patterns that Aminda previously established, innovative solutions were achieved with a complete re-design of their sales ticketing platform to meet the needs of sales desks throughout the organization.

Strategic Vision
for Securities Lending

Enterprise - Web, Desktop

Aminda led the strategic vision effort that re-imagined an extensible platform to support the dynamic needs of Morgan Stanley's Securities Lending desk while providing a consistent and intuitive experience.

Service Center
Customer Experience

Enterprise/B2B - Mobile, Web

Aminda architected and designed a new vision for empowing retail service center representatives with everything they need to provide customers and clients with great service experiences.

Design Process
for Securities Platform

B2B - Web, Desktop

At Bloomberg's request, Aminda outlines an iterative and phased User Experience design process with an example from their business-to-business securities monitoring platform.

Investment Banker's
InfoCenter

Enterprise - Mobile, Web

Aminda's architects incorporated the Goldman Sachs culture of excellence throughout the design of their business-critical InfoCenter that solved the mobile/web needs of their top investment bankers, enhancing their business relationships and deal opportunities.

Enterprise Knowledge
Portal

Enterprise - Web

Supporting MassMutual's diverse employee base, Aminda designed a SharePoint-based enterprise portal for their experts to easily capture and classify their knowledge artifacts while providing intuitive access for all their employees.

Medical/Insurance
Claims Review Platform 

B2B - Web

Aminda's Principal Architect served as VP Product Development and Consulting Services to transform the company’s TeamThink rule-based best-practices software from a pilot e-learning system into McKinsey&Company's flagship product.

Enterprise Ratings
Platform

Enterprise - Web, Desktop

Supporting Moody's enterprise platform transformation, Aminda helped re-envision their business-critical software to balance higher usability with technical extensibility.

Personal Medical Records
Online Portal

Consumer - Web

A person's medical records are deeply private and important information for each individual. Therefore, Aminda used empathy as the foundation of its design to create a satisfying personal experience that valued and protected their sensitive information.

Re-Insurance
Enterprise App 

Enterprise/B2B - Web

Aminda's expert leadership orchestrated a complete system re-design after multiple failed attempts by big consulting firms. Taking all stakeholder's feelings and needs into consideration and designing a common semantic model was the key to success.

Online Strategy
Backtesting Platform

Consumer - Web, Desktop

Our digital architect invented a better way to test and compare trading strategies online by listening carefully to the feeling and needs of both retail consumers and trading professionals. US Patent #8,051,000 for Trade Strategy Monitor Platform. 

CONTACT US

View our work samples

Let us know if you'd like to take a look at our extensive collection of UX architecture and design work samples.